Manager, Experience Design
Discover Integration Experience
How do you turn a cashback debit customer into a full-time banking customer?
View case study ↗︎Manager, Experience Design
People Leader Redesign
How do you align the experience with how leaders actually assess their people?
View case study ↗︎Builder
Time Tracking Dashboard
How can we help people see where their time is actually going?
Built with Claude CodeView case study ↗︎Builder
Bloom
How do you make talking about your differences feel less personal?
Built with Claude CodeView case study ↗︎Principal Associate, Experience Design
Calibrations Ecosystem
How do you give people leaders the clarity they need to have real talent conversations?
View case study ↗︎Sr. Associate, Experience Design
360 Feedback
How do you design feedback that people trust enough to act on?
View case study ↗︎Engineering Student
VISN
How can we help someone navigate a world they can't see?
View case study ↗︎
I started in engineering because I've always wanted to understand how things work. Over time, design became the natural next step because it gave me a way to explore not only how things are made, but also why people think, struggle, and make decisions the way they do.
Building with AI has made the loop between idea and execution much faster. Still, the principles behind how I work have stayed the same.
01 — I think in systems.
I design beyond the moment of launch by considering the broader system, the incentives that shape it, and how an experience may evolve over time.02 — I start with the person.
I begin by understanding the context people are in, what they need, and how they make decisions. The closer I can get to the people using a product, the better I can build for them.03 — I make the call.
I believe good design requires judgment. I focus on what matters most, keep unnecessary complexity behind the scenes, and remove anything that does not earn its place in the experience.04 — I build toward something real.
I design with a clear path to shipping in mind. I work within constraints, while also recognizing when those constraints need to be challenged to make the work better.
When I'm not building
I grew up across two countries and cultures, and moving between them taught me to meet unfamiliar places, people, and ways of thinking with curiosity. That perspective continues to shape how I approach both work and life.
Travel, surfing, and hiking help me stay connected to that part of myself. I'm at my best when I'm learning, adapting, and figuring things out as I go.
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